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What is Social Networking?

Social networking is no longer a buzz word, but an Internet phenomenon. It represents a way for people to interact without traveling half way around the globe or even leaving their home’s comfort. Read on to find out exactly what social networking is and its potential to enhance your life.

Think of it like this. We all have at least one friend. To keep in touch with that friend we call, write, and meet face to face. Through our jobs we meet other friends. The more interactions we have with people, the more chances we have of meeting more folks.

Social networking sites provide the platform for getting to know more “friends”. It is like our job or school or church. They supply the venue and we mingle to find people who have similar interests. Someone had the bright idea to package this not unfamiliar social concept into a cyberspace platform. Now, people can meet others they already know but have lost contact with and new people.

Social networking took off among the younger generation first. They found a way to talk to their friends when they weren’t within sight of each other. For guys, it meant meeting girls in a non-threatening social situation. For girls, the feeling was mutual.

But, social networking is not just for the teeny boppers. Adults enjoy social networking as well. The first social networking sites we all heard about were Facebook and MySpace. This was mostly due to controversy surrounding whom what some Generation X kids were posting, but it made parents aware of the social networking craze.

Adults use social networking for a number of reasons. First, it is personal. We reconnect with busy friends and family. If you can’t reach Aunt Charlotte because she’s always off around the world on one adventure or another, post new pictures of the kids on your MySpace page. She can view them when she comes down from Mount Everest.

Social networking gurus discovered that while finding old friends, business owners could form valuable alliances through their associations on social networking websites. Now, social networking has become valuable to anyone wanting to develop a website presence for their business. Social networking for business is akin to going door to door and telling people about your product. Create a compelling business profile and draw in the people you know by joining social groups with similar interests.

Social networking has a place in the life of both young and old alike. Use it to meet new people, make business contacts, stay in touch with family, or just to beef up your Internet presence. The wave of the future is social networking. Don’t you want to join?

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