Here are seven good reasons why you should consider PayPal.com as your credit card processing solution and merchant account alternative.
1. Accept Credit Cards Without a Merchant Account
You can accept all major credit cards as well as payments from bank accounts. Your customer doesn't have to be a member of PayPal to pay by credit card.
2. Low Cost
There are no initial or monthly fees to join PayPal. Fees are 2.9% of sales and $0.30 per transaction; rates vary slightly by country and sales volume.
3. Flexible and Easy to Use
PayPal payments can be made in six different currencies for digital or physically shipped products, auctions, services, recurring payments (like subscriptions), et cetera. As well, PayPal is very easy to use and setup.
4. Shopping Cart
You can use PayPal's free shopping cart or use other compatible third-party shopping carts.
5. Buyer Network
According to PayPal.com, PayPal has “more than 86.6 million accounts in 56 countries and regions …growing by 83,000 a day… One in three online buyers in the U.S. has a PayPal account.”
6. Merchant and Auction Tools
PayPal has a number of automated tools to make your life easier including financial reporting, shipping calculation, sales tax and value-added tax calculation, and much more. Since PayPal is an eBay company, it is designed to integrate well with eBay auctions.
7. Fraud Detection
PayPal claims to have “one of the lowest loss rates in the online retail industry.” Their Seller Protection Policy is designed to protect the merchant; their Buyer Protection Policy is designed to protect the customer.