How To Charge The Right Rate as a Virtual Assistant

Lisa Taliga Virtual Assistant

by Lisa Taliga

It’s that time of the year when I sit down with my accountant and see how much money I’ve earnt over the past 12 months. It’s been a profitable year – my most profitable yet. If I had known that I could be making this much money from the comfort of my own home, I would have started this business much, much sooner.

Why am I telling you this? Because looking at those figures, I have something very important to tell you. My business would not be anywhere near as profitable if I had not set my rates to the right level. Don’t get me wrong, I am not overcharging by any means. But what I AM doing is valuing my time and expertise. And that doesn’t come cheap!

When you’re starting out in your Virtual Assistant business it’s tempting to charge a low rate to bring in business. It’s easy to make the mistake of thinking that you won’t have many expenses and overheads because you’re working from home. Plus, you just want to get some clients, right?

Wrong.

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