INTERNET MARKETING

Finding advice on how to make money online is easy – it’s EVERYWHERE for a price. But as you know, it’s not all created equal. In fact, some of that IM advice can be downright harmful to your wallet and it can even erode your confidence that you can make this business work. [Read more…] about 20 Pieces of the Best Internet Marketing Advice I Ever Received

• Discover a secret to using scarcity to boost sales in the most powerful way possible – hardly anyone knows this secret, but those who do are making a killing with it!
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Some newbies to the Internet Marketing world feel like, without a mentor, they’ll flounder online and won’t be able to make headway in this type of business. But that isn’t always the case. [Read more…] about Do You Need a Marketing Mentor or Can You Go It Alone?

You always imagined how freeing it would be to work from home: Setting your own schedule, working in your pajamas, and being close to your family. But if you’ve never worked at home before, then you might be surprised at just how easy it is to get distracted and veer away from your goals.

How do you avoid getting distracted? By using these five tips.

One of the best ways to boost your productivity is by creating a daily schedule or to do list. That way, you know exactly what you need to accomplish before you even turn your computer on for the day.

But here’s the key:

Break your list up into easily manageable steps so that you don’t get overwhelmed. For example, if you need to write a sales letter, then don’t put ‘write a sales letter’ as a task. Instead, break the task up into manageable steps, such as:

• Research competing sites and products.
• Brainstorm headlines.
• Write the opener.
• Create the bullets.
• Write a guarantee.

And so on. You’ll feel much more motivated and productive every time you cross one of those smaller completed items off your list.

If you’re like most marketers, you’ll probably pull long days at times. Even though you enjoy the work, you can’t help but be tired near the end of the day. And that’s why you should do your creative tasks early in the day while your mind is still fresh.

Your “early day” activities might include:

• Product creation.
• Brainstorming.
• Writing sales copy.
• Writing articles and blog posts.

Your late day activities might include less creative tasks such as:

• Fulfilling customer orders.
• Replying to customer requests.
• Posting on forums and social networks.
• Tracking sales campaigns.
• Submitting articles to article directories.

If you’re not working a full day from home, then be sure to actually set aside a specific time you’ll work each day. You should schedule this time just as you would an important appointment, so that you’re not tempted to skip a day’s work to do something else.

But that’s not all. You should also set aside blocks of time as “productivity bursts”. This is where you set an alarm or timer for 15 minutes to 30 minutes.

During this block of time you work nonstop, without interruption. At the end of the block of time you can stretch, refill your beverage, etc. Then reset your timer for another productive block of time.

When you schedule your work time, be sure to tell other household members that you don’t wish to be interrupted. If you have kids, you may have to schedule your work time when they’re in school or asleep.

Here are other tips for reducing distractions:

• Turn off your phone and let the voicemail pick up.
• Check your email once and then close that window so that you aren’t checking it repeatedly.
• Close all other unnecessary browser windows, such as forums, YouTube, etc. (TIP: If you don’t need to be online, then close ALL browser windows or even disconnect from the Net so you’re not tempted to surf.)

Finally, you can increase your daily productivity by getting organized before you start working. Ideally, you should get organized the night before.

Example: If you need to do some reading for research purposes, then put your needed books on your desk and be sure any websites you need to visit are already in your bookmarks.

Working from home is a dream come true for most people. But it can also be a nightmare if you’re not productive. Just follow the five keys above and you’ll see your productivity and income soar!

If you are serious about building a profitable online business, visit Internet Business Professional now.

Have you ever wondered why some people never get their businesses off the ground? You see them on marketing forums for years, yet they’re not making any money. They’re spinning their wheels. They’re completely overwhelmed by all the available information on the market so they end up not taking any action at all.

It’s a common affliction but it doesn’t have to happen to you. Avoid spinning your wheels by following these four keys to starting an online business.

One of the first decisions you need to make is which business model you’ll use to pave your path to success. These include models such as affiliate marketing, making and selling your own information products, drop-shipping products on eBay and similar models.

So, which one should you choose?

Truthfully, it doesn’t matter. If you’re selecting from a list of proven business models like those listed above (and not some unproven fad), then any of them will make money for you. As such, the one you choose depends on your likes, dislikes and your ability to do the required work.

Example: Making and selling your own products is a great model and usually considered one of the most profitable models. However, if you hate doing things like creating products or dealing with customer service issues, then you might not enjoy this model and thus it won’t be profitable for you personally.

Point is, choose a model that’s a good fit for you. And once you’ve made your choice, move to the next step.

Just as there are many models to choose from, there are also many gurus and training courses that can teach you about the model. Again, make a list of proven courses and teachers and then select just one. It should be more than enough to get you on the path to success.

Tip: Yes: Later on, you can purchase additional materials to take your business to the next level. But for now, stick with one course.

Now you have a model and you have the training you need to use this model to make money. Your next step is to take action on what you just learned.

You might feel overwhelmed when you consider all the work you need to do.

Here’s a tip: Stop thinking of it as a big project, and instead break it down into easily manageable steps. So instead of thinking, “I need to build a website”, instead break this task down into little steps such as choosing a domain name, buying hosting, installing a WordPress blog and so on.

One of the reasons many people fail is because they don’t stick with their model or training long enough to see results. They see something else bright and shiny, and they abruptly move in a new direction.

Example: The person might set up a blog, make a dozen posts and then write ten articles to promote the blog. But before the blog makes even one sale, the marketer decides to drop the blog and try domain name flipping instead. End result: He chases every new idea and never makes a dime from any of them.

You can avoid this simply by committing to stick with ONE thing until you see results.

Example: If you decide to become an affiliate marketer, then follow your training guide’s instructions exactly, and stick with it until you see results. No matter how alluring other models or new products on the market are to you, just keep your eye on your goal.

Tip: Set mini milestones and goals for yourself, such as getting so many visitors or so many subscribers. That way you’ll see some measurable results early on, which keeps you motivated and focused.

The keys to starting a successful business include choosing one model, choosing one training guide, taking action and staying focused. And here’s one final key: Start now, because there will never be a better time!

If you are serious about building a profitable online business, visit Internet Business Professional now.

It’s exciting to think about how much money you can make online. But if you’re new to online marketing, it can also be overwhelming to try to figure out which business model is right for you. [Read more…] about How to Start a Successful Internet Business in 7 Steps

You want to give your web visitor an enjoyable experience. Does opening a new window or tab on your website confuse and alienate visitors or does it help them? [Read more…] about Should You Open Links in New Windows?

Internet marketer Terry Dean says that Internet get rich quick plans don’t work. Instead follow a simple plan to get rich slowly by building your authority in a market where you find an intersection of passion and profits. [Read more…] about Get Rich Slowly On The Internet

The Premier Print & Online Magazine for Website Success. [Read more…] about Free Website Magazine

Watch this hilarious lip sync of “eBay” (which is Weird Al Yankovic’s parody of the song “I Want It That Way” by the Backstreet Boys). [Read more…] about The eBay Song

Chuck from Pop Labs raps about how making the right choices in your online marketing campaigns can increase not only the traffic and the conversions you get, but how you close those conversions. [Read more…] about Conversion Closing Rap

Beginners often face multiple challenges including mistakes and industry myths. Discover Terry Dean’s 7 simple principles to help guide you to success in your online marketing. [Read more…] about 7 Tips For Starting Your Online Business

Working from home can be one of the most exciting ventures you’ll ever undertake. It can also create the kid in the candy store effect. You see so much good stuff that you can’t pick – so you buy and buy and buy. [Read more…] about Shiny New Object Syndrome Versus Being Too Stubborn

There’s a tendency when running a business to do it all yourself. You want to make sure that every aspect of the business runs smoothly and is completed in a professional manner. [Read more…] about Outsourcing Tasks That Prove Troublesome to You

Waiting until you have a product of your own to make money online means you’re missing out on a lot of potential profit that you could be making while you get your own products ready. [Read more…] about Making Money Before You Even Have a Product

Internet marketer Terry Dean explains how the words you use can make or break a sale. Find out how to lose a sale in 5 seconds or less. [Read more…] about How to Lose a Sale in 5 Seconds

Do you know the economic value of each customer who buys from your site? If your answer is, $47 or $95 or the price of your product, then that’s the wrong answer! You just identified the value of the first purchase. [Read more…] about What’s Your Customer Worth?

Starting an online business is one of the smartest moves you can make to invest in your future. Now more than ever, people are putting their ideas into practice and becoming first time entrepreneurs. [Read more…] about Who Is Starting Their Own Online Businesses?

After you’ve picked your niche, you need to do some keyword research in order to get the word out about your site. Many beginning entrepreneurs make the mistake of choosing their niche and then launching a website shortly after that with no thought to keyword research. [Read more…] about After Nailing Down a Niche You Need to Tackle Keywords

If your business isn’t utilizing the advantage of video marketing, then you’re missing out on an essential tool that’s a prime way to promote your business. In an increasingly digital world, visitors want content they can digest in more ways than text – and they want it delivered faster and easier than ever before. [Read more…] about Video Marketing Helps Your Promotions Go Viral

From the time it became the biggest search engine player on the block, Google has been trying to thwart marketers who game the system and try to manipulate search results. They crack down wherever they can, and one area they try to minimize is the searcher having to see dozens of websites on page 1 that all have the same exact content. [Read more…] about Google Forces PLR Users to Shop Smart

There are so many marketers trying to cash in on fellow online marketer’s needs that they completely forget about the vast number of entrepreneurs who are offline, needing to increase their exposure and wealth. [Read more…] about Bringing Offline Clients Into the Online World

Video marketing has only grown into a formidable powerhouse of traffic since it blossomed onto the marketing scene. Some people know what they’re doing with it – and others struggle and give up before they succeed. [Read more…] about Getting Video Traffic to Work for You

Be honest – how many online marketing courses leave your breathless with excitement that soon turns to exhaustion and confusion? That’s a common frustration for people who are trying to get up to speed in online marketing. [Read more…] about Time Traps for Online Marketers

There are a handful of simple changes you can make to improve your sales – and one of those changes is the way you present your written content. Believe it or not, there is a formula that copywriters use to convince people to buy products and you can use that same formula on your own website. [Read more…] about Breaking the Copywriting Code to Improve Sales

Don’t shy away from a niche you’d like to get involved in just because you see the competition is plentiful. All that means is that you have a good idea and it’s a proven moneymaker according to how many others want a part of that pie too. [Read more…] about Should You Worry About Competition on the Internet?

Finding a niche topic requires more than just identifying your interests. You need to divide the topic down to a very specific area so that you can better target the audience. Let’s look at how to break down a niche idea using a popular online search topic: how to make money with online marketing. [Read more…] about How to Drill Down a Niche

An old adage in sales is that “the customer is always right.” Over the years as retailer grew large, profit margins faded and experienced salespeople grew scarce, there seemed to be less interest in the customer. [Read more…] about Online Marketing Is Customer Centered

Two Powerful Ways to Get Inside Your Prospects’ Heads… Here’s the First Step in Creating a Cash Pulling Sales Letter…

[Read more…] about You’re Already a Master Persuasion Artist!

Before You Can Make Money Online, You Need To Do This…

[Read more…] about Making Money Online Starts With This Step

If you are looking for the tools to build a successful Internet business, this seminar (presented by Rich Schefren, CEO of Strategic Profits) will help you identify business strengths and business success. [Read more…] about What Do You Really Know About Business? – Part 1

One of the cautions Internet marketer Terry Dean gives you when looking at potential ways to work online is to watch out for those who concentrate primarily on counting their own money. [Read more…] about Watch Out For Income Promises

When it comes to starting your work at home business, few things are more intimidating than creating your very own website – especially if you don’t know your way around the technical side of things. While there are many terrific options out there for new or inexperienced business owners, getting started can have some hassles.

There are a few steps you can take to make your cyber home comfortable and cozy. Start by purchasing your very own web domain. With so many websites offering “free” domain names, this may sound silly to spend money on.

But many of these sites are really just giving you a subdomain – for example: mybusinesssite.whatever.com. Not only is that difficult to remember for consumers, but if your customers mistype your site address, they could land on a site that’s offensive or contains a virus costing you valuable clients.

Buying your own domain name immediately gives your site credibility in the eyes of web visitors. While you’re at it, avoid free hosting. When you use free hosting (examples: blogger.com, wordpress.com, webs.com, etc.) your site is bound by another company’s terms of service.

Let’s say you’re running a health and beauty business and your website is being freely hosted. Now let’s say this free host provider suddenly has an influx of spammers taking over the health and beauty category.

Suddenly, your top notch website is mistakenly labeled spam and you log on one day to find it’s disappeared – deleted without warning. Your existing customers don’t know where to find you online and you’re losing out on potential customers and sales.

If you can afford it, pay for hosting. You’ll rest easy at night knowing you won’t wake up tomorrow to find the website you worked so diligently on suddenly deleted. While you should be paying for hosting, you shouldn’t have to go broke paying for it.

Expect to pay between four and ten dollars per month for hosting. If you pay more than that, then you’re overpaying. If you pay less than that, then read the fine print very carefully.

Once you have a domain and hosting, how can you build a professional looking site with correct search engine optimization that attracts thousands of visitors each day? While you can certainly pay a web designer for a fancy site with all the bells and whistles, you don’t have to.

You can research free open source software for building your very own website. These software packs even include professional templates for you to use. Some suggested open source software is WordPress, Joomla and others. All are great options to use for your website. And if you get a host that has Cpanel, then installing your new software will be a breeze!

“It’s not just about the money. It’s about the lifestyle.”

• 10 Key Strategies for Any Business Owner to Earn More, Work Less, and Enjoy Life!

To download, right click mouse on link above and save. To read online, left click mouse on link above. Requires Adobe® Reader® (available free).

In this video, Internet marketing expert Rosalind Gardner shows how a local hair salon can improve its marketing.

This is part two of a three-part series about local business websites. Part one discusses website design considerations including usability; part three will deal with monetization methods.

Video by Rosalind Gardner, author of the best-selling The Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People’s Stuff Online. To learn how you too can succeed in Internet and affiliate marketing, please visit Affiliate Blogger Pro.

In this video, Internet marketing expert Rosalind Gardner shows how a local hair salon can improve their website design and usability.

This is part one of a three-part series on local business websites. Part two will deal with marketing; part three will deal with monetization.

Video by Rosalind Gardner, author of the best-selling The Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People’s Stuff Online. To learn how you too can succeed in Internet and affiliate marketing, please visit Affiliate Blogger Pro.

Internet marketing is full of a lot of choices, and your first choice is deciding on which business model you are going to follow. If you don’t make this choice carefully, you’ll find yourself hopping from business model to business model, spending money on programs and “secrets,” and not making any profits at all. Trust me when I say that finding a business model that appeals to you and working with that model will go a long way toward helping you succeed online.

There are a few basic business models to choose from. Each of them have their advantages and disadvantages. By looking over this list and considering your strengths, you should know where you want to focus your business.

Author

When you create your own product, you are in complete control of your stream of income. By writing a product, or hiring a ghostwriter to write one, you can set up a website and sell your product over and over again. You can set up an affiliate program so other people are selling the product for you. The only major downside is that you can spend a lot of time and money working on a niche product that may not pan out.

Affiliate

Unlike being a product creator, with affiliate marketing you don’t have to spend time and money creating a product. You just need to be good at promoting the product. You’ll earn commissions for sending buyers to the product creator’s website. With the right promotional techniques, you can establish yourself in the niche and make affiliate commissions from several different programs all at once. On the other hand, you are at the whim of the product creator when you use this business model. You never know when a product creator will stop offering the product.

Administrator

Starting your own membership site is another option. With affiliate programs and information products, you’ll earn money from a one time sale. When you own a membership site, you’ll have an ongoing stream of income coming from one website. You can provide monthly reports on a niche topic, host a forum or offer coaching for a flat fee each month. You can even use an affiliate program with your membership site so that other people will send new members your way. The downside is that you need to keep providing fresh content each month to keep your members sticking around.

Auctioner

eBay is one of the most frequently visited sites on the entire Internet. When you become an eBay seller, you’ll never have to worry about finding traffic for your offering. You can sell a variety of different things on eBay, including information products. Although there have been some recent changes to the way information products are sold on eBay, the amount of traffic and ease of setting up your offering make eBay a strong business model. The downside is that your business relies on a third party site who’s changing rules may negatively effect your business in the future.

As you can see, there are ups and downs to every business model available online. By looking at your own strengths and what you want to get out of your business, you should be able to find the right model for you.

A domain name is like a virtual identification card. It’s a way for people to verify your online presence. Many mistakenly believe having a bad domain name is better than not having one at all, which is incorrect.

Having a bad domain name can backfire and even cause you to lose customers. Having a bad domain name makes you look unprofessional while a good domain name leaves a positive impression and fosters a feeling of trust within your clients.

A well chosen domain name will also allow your website to rank higher in search engine results, which in turn allows your site to be seen by even more people. Since your domain name will be on your letterhead, business cards, and more if you choose to take the business offline as well, you’ll want to choose a name that is reflective of your business.

Now that you understand the importance of a domain name, it’s time to make a list of potential domain names for your website. You don’t just have to use your company name.

In fact, it might be better not to if your company name is long or difficult to spell. One company had a difficult name to remember so it launched a website for its most popular product and found that customers were able to remember that domain name. This resulted in better customer conversions and higher search engine rankings since more customers were searching for the product than the company.

If you’re the face of your brand, you might consider using your name as your domain name. For instance, Martha Stewart and Donald Trump are two people that are the face of their business. If that’s the case for you, then you’ll want to use your name as the domain name. But it’s best to use a keyword in your niche.

Once you’ve come up with a list of potential domain names, go through and cross out anything that’s too long. Try to stay under twenty characters so your domain name is easy to remember.

Cross out anything that might have negative connotations. If you’re using several words write them without spaces to be sure that your domain name wouldn’t be potentially offensive.

After you’ve gone through your list and crossed some out, rank these domain names in order of your most favorite ones to your least favorite ones. Go online and research which domain names are available.

You can do this through a popular domain register like Godaddy or NameCheap. Once you find a domain name that’s available, be sure to Google it before buying it. Make sure that no one else is using a similar name for something dishonest, spammy or offensive. While this might seem like a menial task, you don’t want your business confused with a similar website that’s not ethical.

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Internet marketer Charlie Page shows you how to build an automated business online using only the very best tools and ideas. Work smart and leverage your efforts in your Internet business.

Automate your traffic, sales, content, affiliates, support, and administration. You can automate ninety percent of your business if you know how it’s done.

Use these five simple steps to get massive traffic to any website you want to promote.

Internet marketer Charlie Page shows you how to use the following methods to obtain automated traffic:

1. Pay Per Click
2. Ezine Advertising
3. Article Marketing
4. Your Own Affiliates
5. Follow Up Email

Starting an online business can be one of the most exciting experiences of your life. It can also be the most confusing if you’re not sure what kind of business you’d like to have. There’s a popular saying that says, “Don’t put all your eggs in one basket.”

That means you need to make sure that your online income doesn’t all come from just one source. A way that you can diversify that source is to start selling info products. You can create an information product in as little as a day, depending on what the product is.

One of the best info products to sell is to write and sell your own eBook. You need to write an eBook on a topic that people are searching for information about. The topic can be one that you’re very knowledgeable about or it can be one that you become knowledgeable about by researching the information you need to know. Other than eBooks, you can also create online courses or workshops sharing your expertise.

You can also promote products as an affiliate. You find a product that you believe is good and will sell well and you begin to promote it for a commission. Promoting just means that you’re raising awareness about a product by driving traffic to it.

You can promote products without cost to you and many people find this type of an online business one of the easiest to break into. You can promote products by writing articles about it and submitting them to article directories, or you can blog about it, promote it on your own website or on any of the common social sites such as Twitter or Facebook.

Many budding entrepreneurs create membership sites. A membership site means that you get paid to pass your knowledge onto others. Here’s an example:

Let’s say you’re an expert on how to fix computers. You set up a site where people can log in and get access to answers to their questions, they can participate in a forum there, etc.

Once you’ve gotten the hang of how to set up and profit from your membership site, you can turn around and teach others how to do it by writing a how-to eBook or by setting up a course!

Another way you can launch an online business is by offering freelance services. Freelance just means that you are your own boss – you can take on the gigs you want and turn down the ones that you don’t.

There are so many ways you can branch into having an online service business. You can do graphic design work, build websites, edit what other people wrote or you can write articles from scratch for other people.

What’s great about all of these businesses is that start-up costs are often cheaper than buying a meal out! To get started, you need to set up a website and you need a way to accept payment (PayPal is a great way to do that).

Once you begin to get to work and build your reputation, you’ll be able to take your pick of the kind of jobs you’d like to take on. One word of caution, though – if you don’t take a freelance job through an online service that matches jobs with those seeking them, make sure you define the work you’ll be doing in email or message board documentation so that there are no surprises down the road.

Most serious affiliates are looking for ways to increase traffic to their site. But the thing that separates successful affiliates from struggling ones is their ability to separate the wheat from the chaff. It takes more than just numbers to make an affiliate site successful – it takes converting, qualified traffic to make a high sales rate.

How can you separate good traffic from bad traffic?

Where Does Your Traffic Come From?

Your traffic sources can have a big impact on conversion. Strange as it might sound, people who are actually interested in what you’re selling are more likely to buy!

That means visitors who stumble in because of an exit traffic advertisement, or a splash page they were forced to look at on their way to something much more interesting aren’t very likely to make a purchase – or even give your site much attention. No matter how cheaply you got the traffic, it’s worthless if they don’t do that.

When people click to your site from related sites in your niche, or from typing a request for information into a search engine, it still doesn’t guarantee that they’ll make a purchase, but it does make it more likely that they’ll be receptive and read your page.

Can Your Traffic Make A Purchase?

It’s important to make sure that you’re targeting traffic that’s actually capable of purchasing your product. Generally, this means targeting websites and communities that have some expected income level. Stay away from sites offering “worldwide” traffic in bulk –- this usually gets you a lot of traffic from countries with currency that isn’t as valuable as the US dollar. You should also avoid centering your campaign on really young people who might not have a credit card or the means to buy your offer.

What Does Your Traffic Want?

Good keyword research is vital to making sure that your traffic is targeted. Targeting keywords that chase “information seekers” instead of “potential buyers” can be a recipe for disappointment. Look at websites that are ranking for your targeted keyword and ask yourself whether your site “fits” with those results, and whether you can do a better job of meeting the needs they’re trying to fulfill.

Which Traffic Works?

It’s impossible to do any of this without quality statistical tracking. Software like Google AdWords Conversion Tracker gives you the chance to look over where your traffic comes from and how much of it results in a sale. This doesn’t take too long to set up – but the benefits can be amazing. Remember that conversion tracking gives you a chance to constantly fine tune your affiliate site for better results, not just in the traffic sources, but in the copy and design on your site.

In the offline world, you either have the budget to attract customers or you don’t. It’s impossible to get a steady business going without a storefront, an inventory, and a little advertising to get the word out. But if you’re an affiliate marketer and you need traffic, but don’t have the resources to bring it in, you don’t have to give up hope.

Nothing is free, of course. These methods require a little time and a little elbow grease. But with the right mindset and some perseverance, you can generate lots of free traffic to your site that will put money in your pocket and get you off the ground. Best of all, you don’t need to spend a single penny.

The competition isn’t as fierce as you might think. There are plenty of people trying their hand at affiliate marketing, but when you narrow it down to a single niche, and narrow it further to marketers that are willing to put the work in right now, and you’ll often find that you can make a big splash without a lot of competition. So the only question is, how do you get started?

Join Forums and Communities

What better way to show off your expertise and skill than helping out people who need it? One of the best things about spending time on message boards is that it the advice you give stays there forever, so searchers down the line will always be able to find it – and your affiliate website.

Just as importantly, you can hit your exact demographic. Remember that you don’t just have to hit message boards in the community. General sites like Yahoo Answers are a goldmine for grabbing people who have urgent problems. Just remember that your advice needs to stand out from the crowd and be especially detailed and interesting.

You can speed this process up by feeding your target keywords into the message board’s search engine and commenting on recent posts that mention these topics. Don’t do this all at once, or you’ll be outed as a greedy marketer with a product to sell!

Article Marketing

In the same way that forum marketing gets you in front of specific people and lets you show off your knowledge, article marketing does the same thing, except you get to be more in depth and “ask the questions” yourself by raising compelling topics. The benefits of article marketing can be exponential, but it’s important to write more than a handful of articles – really dig in and write a quantity of things that are interesting. It’s the surest way to get your site backlinked by other places in your niche.

Be sure to thank sites that run your articles with your link attached – you can find them by running a Google search for your own article or examining your incoming links and trackbacks.

Link Trading

Link trading isn’t just some throwback of the 2000’s. It’s a great way to get your website in front of others without spending a lot of money. Email another webmaster and offer to make a guest post or a straight link exchange. This generally works better if both sites are in the same niche and have a little more information on them than just a list of affiliate reviews. Don’t be afraid – you’re going to need to send your request to more than one webmaster. Even if a few don’t respond, the links you get will be well worth it.

Create Viral Content

Remember that “good” information doesn’t always have to be a flat repetition of information, and you don’t have to just be “the answer guy”. Whenever you need to stand out, or you feel like you’re in a boring niche, think of some ways to create interesting related content than people will share. Maybe it’s a funny graph, a picture, a video, or article. Sometimes entertainment and gossip can spread the word about your website better than a dry bit of information can.

Social Bookmarking

Social bookmarks offer an amazing combination of high traffic and authority, and search engines love seeing that you’re getting some traction on these social bookmarking sites. They attract people every day, and lots of them are in your niche. Sign up for these sites, and don’t just bookmark the main site – bookmark the individual pages on your site to pass some backlink juice on.

It’s a smart idea to use proxies so that these bookmarks aren’t seen as coming from one person, linking to other sites and authorities in your niche to increase authenticity, and rotating the sites you use to bookmark everyday so that you get traffic from multiple sources – search engines love this stuff.

With a little effort and consistency, you can bring some serious impact to your link building efforts without spending a dime. Get started as soon as possible!

Many advanced marketers use the phrase “multiple income streams” when discussing their plans for the future. But if you’re new to affiliate marketing, even having a single stream of income seems daunting. If you’ve heard the common advice to specialize in a single aspect of business before branching out, you might ignore the prospect of creating multiple income streams. But this isn’t wise. Even if you’re working on your first stream of income, you can start planning and setting the groundwork for multiple streams of income later on. In this article, we’ll discuss why having multiple streams of income is so important.

Why Should You Do It?

Have you ever felt terrified of losing a job you hate? Chances are, you’d love to quit, but you can’t help but picture the consequences of losing your only job. If you can’t find a new one and quickly, you’ll fall behind on bills, and suffer a reduced standard of living. It might even impact your love life! If your job is imperiled, it’s a constant source of worry.

Even affiliate marketers who are “their own bosses” have to cope with these fears when they have a single stream of income. Even if you’re in business for yourself, there are always elements out of your control that affect how you solicit customers, interact with them, and close the sale. For example, the Google search algorithm is constantly changing and updating. If you own a website that depends on a high search engine ranking to get customers, you may lose a lot of money if an algorithm change removes you from the first set of results.

That’s why the most successful entrepreneurs remove stress from their lives by having multiple streams of income. If one stream goes out, there’s something else to fall back on. But this kind of security isn’t limited to top tier affiliate marketers – you can have it yourself with a little bit of intelligent planning.

Planning For Passive Income

Before you can start planning for multiple streams of income, you need to make a self-assessment. Too many amateur marketers have low self-esteem and convince themselves that they need a new set of skills to succeed. Usually, you have everything you need already. Ask yourself what your strongest internal resources are. If you are a great writer, a skilled artist (in digital or physical mediums), or just really good looking, you should brainstorm business models that use those things to your advantage and slowly work at them in the background. Even things like computer software and friends in high demand professions can help!

Exploit Your Advantages Slowly

As you work to build your affiliate websites, think about ways to sell your advantages to others. If your friend is a police officer, for example, you can ask him questions about how he got the job, and package them as an information product for aspiring police officers. If you’re proud of the way you look, purchase a WebCam and provide video reviews on your site – or offer to do reviews for others at a site like Fiverr. If you’re a good writer, do it for others.

The trick is not to do all of this right away, but slowly build credibility in your field by offering the service while you build your primary stream of income. Once it’s up and running, it isn’t a sweat to branch out to other things.

20 Year Internet Veteran Reveals the Quickest and Easiest Way to Create Passive Income Streams You Can Be Proud Of…Free You From Your Job, And Fuel Your Internet Lifestyle For Decades…
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A unique domain name is crucial for any new affiliate. It’s a lot of things at once – your storefront, your address, and your calling card. So making a mistake here can damage your credibility as an affiliate and doom your site to failure. Remember that people buy from people and websites that are personable, credible, and worthy of trust. It’s always worth investing in things that increase that trust.

Buying Your Domain Name

If you’re on a budget, you might be tempted to save the cost of a domain name and monthly hosting expenses and set yourself up on a free website like Blogger or Tumblr. Don’t. Free hosting makes people think of free information, it looks homemade and not professional, and it doesn’t put people in a buying mood.

It’s harder to rank your site on a Web 2.0 domain, and once you do, it’s harder to get clickthroughs to your site. Fairly or not, most people will assume that your information is less valuable if you can’t afford to buy a domain. You’ve probably seen some pretty decent sites on Blogger, but what are the odds that you wanted to buy something from there?

These kinds of free hosting sites can be pretty effective as mini-sites that link to your main affiliate page, but they’re not great as centerpieces of your online business.

You Want Complete Control

Also, you run the risk of losing everything when you’re on a free host. If you violate the site’s TOS by accident or your host decides they don’t like the kind of sites you’re affiliated with, they can delete your site and pages of your valuable information without warning.

If you’re on a free website, you lose the ability to customize your site, add plugins, and solicit comments from different sources. As a result, you’re going to look and feel cookie cutter. Affiliate marketing is a business – and no matter what your budget level, you need to meet a handful of expenses in order to look credible. This is one of them!

Avoid “Dot Whatevers”

When you’re ready to register your website, try to avoid dashes, hyphens, and “dot whatever” domain names. Unbroken domain names that have .com, .net, or .org addresses have the most credibility. Remember that if you’re trying to save a few bucks with a .biz name, people are web-savvy enough to know that you’re a cheapskate. Plus, when was the last time you saw a site with a weird TLD ranking highly in search engine results?

Where Should You Go For Hosting?

The hosting world is competitive and it’s always changing. The big hosting sites like Hostgator, GoDaddy, and BlueHost all have their own strengths and weaknesses, but they all do the job fine. One important piece of advice, however, is to host your domain and your website on two different companies. It’s impossible to predict whether something will go wrong in the affiliate business, and it’s smart to never trust all your websites or domains with a single host.

Just as retailers plan and set out attractive displays to take advantage of seasonal spending, you need to keep seasonal interests in mind for your online marketing. Granted, you reach a worldwide audience, so you don’t need to be too specific. But there are certain “seasons” for buying that are universal.

New Year’s – The start of the year causes people to make those pesky New Year’s resolutions. They promise to lose weight, start exercising, clean out clutter in home and office, establish better time management skills and begin regular savings programs.

The search engines are buzzing with these keyword topics the week before January and throughout the month. You need to be ready with information products to turn those resolutions into workable strategies. But do it fast, because resolutions don’t last much past February.

Spring – When tiny flowers and green leaves peek out from winter weary branches, there’s a sense of renewal. People start to think about planting a garden, fixing up the patio or landscape and beginning outdoor sports. Package information products on early gardening and join affiliate programs that ship flowers and buds.

Summer – This is prime family vacation time – parents looking for activities for children who are out of school and outdoor entertainment. You don’t have to compete with the big travel sites. What you have to offer is ideas for summer fun – family friendly resorts, how to choose a summer camp and creating lush outdoor spaces on a budget.

Back to School – At least a month before school starts, parents are shopping for school clothes, supplies and electronics. Present reviews that are informative and connected to affiliate programs for back to school products. Don’t forget the homeschool families and add products for them, too.

Fall, Harvest, Thanksgiving – The change of seasons brings last camping opportunities, team sports, school events and family travel for the traditional Thanksgiving holiday. Put a new twist on information products, such as how to prepare a vegan feast or helping your child cross-train for multiple sports participation.

Winter, Christmas – The colder weather brings winter sports, family gatherings, shopping and decorating for holidays in December. Prepare a list of less crowded, budget friendly winter sports vacations, and how to save time shopping online and decorating using what you already have at home. It’s also leading into the year-end time of reflection when people think about what they enjoyed and what they want to change next year.

As you make seasonal marketing plans, remember that the seasons arrive at different times on each side of the equator. So if you’re marketing outside of the United States, what you consider spring may be fall elsewhere.

Winter break can be prime ski resort time in Aspen, Colorado and sun-bathing on the beach in Sydney, Australia. The good news is that you can use “spring” for both sides of the equator with different timing and slight tweaks of the information.

The renewed interest in green living opens enormous opportunities for online marketers. With a constant stream of news about global warming, damage to the rain forests and escalating oil prices more people are searching on line to find “green” answers that make life easier and better without damaging the environment. [Read more…] about Get Green Online

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When you need to make money, you’re ready to believe in a system of Internet marketing that’s so easy even a bum using a free library computer can do it. After all, if he can do it, you can do even better.

Granted, you can make money online with practically no cash out of pocket. Just avoid counting on the bum marketing method as the be-all and end-all for online marketing. Don’t fall into the bum marketing blunders that cost both time and money:

1. Constantly searching for the “hot ticket product.” You can waste a lot of time roaming the Internet for the next big thing. You can make money with “evergreen” products that have an ongoing demand. If the product you’re promoting is too trendy, interest diminishes in a short time and you have to start the marketing process over again.

2. Limited range of exposure. ClickBank is a great place to find information products to promote, but it’s not the only game in town. If you depend on ClickBank without any other affiliate marketing efforts on your part, then you’re leaving money on the table. Don’t forget about other third party affiliate marketplaces such as PayDotCom.

3. Working free to benefit others. A big part of Bum Marketing is submitting articles to free content sites like EzineArticles, Associate Content or ArticleBiz. Sure, this is a way to get exposure for your topic and maybe attract interest to your website as it appears in your signature line. Spending too much time writing free for these sites doesn’t give maximum return on your time investment – consider building up your own domain as an authority in your niche.

4. Relying on one keyword tool. Online marketers have favorite research tools: Overture, SEO Toolbar, Word Tracker, Wordze or Google Labs. The mistake is in getting comfortable with just one keyword research tool. You need to use several research tools and compare results. If you limit yourself to one tool then you can miss important information.

5. Do it yourself responses. If you have ten information requests daily, you can handle the email, but how will you handle 100 requests? Even if you spend hours at the computer, you won’t be as efficient as using an Autoresponder. It’s a small monthly fee to save time and get out responses faster to your prospects.

6. Depending on affiliate products. Using affiliate products is a quick way to get started, but don’t camp out there. Either purchase the rights or create your own products as soon as possible. Otherwise, you make a few bucks only to let your buyer become loyal to the affiliate product (and get on their email list for more products).

7. Simple isn’t sloppy. Use a template to create a neat, easy to read website. You don’t have to be a web guru, but you do need a site that’s attractive, even if simple. Don’t let low cost marketing look like it’s cheap. That impression cheapens the value of your product.

A very popular and simple way to get your Internet marketing business started is to offer eBook resale rights for your niche. When we’re talking about resale rights, we’re speaking strictly about a product that you may use as a bonus with your niche product or resell to your customers.

Of all of the reselling options, simple resell rights are the most restrictive – but that isn’t a bad thing. Maybe you only want to offer some nice digital books or audio as a gift to your customer to help increase the perceived value of your total offer.

Resale rights products can enhance your package, if not overdone. Some marketers limit their bonuses to three – others pile on dozens. It really depends on the niche you’re catering to. As with anything in this business, test to see what works for your customer base.

There’s a stigma attached to resale rights products and that is that they’re cheap and over used – and sometimes they are. You’ll want to shop around to find something worth adding to your package. Customers are getting wise to the “pile o bonuses” which are nothing but worn out resale rights products. Try to find newer or fresher content by shopping around.

The next step up from strict resale rights is master resale rights. These give you a bit more latitude in that you can change the author name and then sell it on as a resale rights product.

All licenses vary from product to product. There is really no hard and fast rule as to what master resale rights licenses entail. Some are very liberal and can almost be considered private label rights while others are very limited.

Any discussion of resale rights products should include how you can create and sell or give away your own resale rights product. Since you have control of the content, you can add links to your report, turn it into a PDF and offer it as a resale rights product.

If it’s good quality content, this can get viral, meaning that others will take your eBook and resell it (with all your links intact) all over the Internet. In this case, make sure your product is over the top content. Treat it like a full paid report and let everyone and their brother pass it on. This can be a nice little income stream as well as a traffic generator for you.

On the top of any Internet marketer’s wish list is the perfect information product, all shiny and “ready to drive off the lot fully loaded,” like a quality written PLR eBook with all the trimmings such as graphics, articles and autoresponders.

Does this seem like a dream? Actually, there are some great PLR packages out there, but you have to look around and do some detective work. You might start your search in the Warrior Forum and look in the classifieds section or even ask who has this kind of offer.

While you will have to poke around and maybe even get on a waiting list, there are PLR membership websites that offer very nice PLR packages that are like a one stop shop. Some membership sites will even take suggestions from members for topics that haven’t been covered yet.

What does a perfect PLR package look like? First off, you will look for one that is in a hot, evergreen niche like one that has to do with health, weight loss, relationships, hobbies and sports and the ever popular “how to make money” and Internet marketing niches.

For the actual PLR package, it’s great to get a 30+ page eBook which has basic formatting and a cover graphic, a smaller report to offer as a freebie on the squeeze page, a nice looking sales page with header graphics, 10+ article pack for use on blog or as auto responder follow ups, and a nice looking squeeze page template.

What can you expect to pay for such an over the top product? Let’s first see how much you would expect to pay if you hired someone to do it for you. If you had to pay a ghostwriter you can expect to put out $10 to $30 a page for the eBooks and articles. That’s $500 and up. The graphics for the cover and header for the sales page goes for $500 or so.

The sales letter would go for a minimum of $1,000 for a decent one. All totaled, that’s $2,000 for a one of a kind product on a budget. You could easily pay 10 times that for top billed writers and designers.

If you come across a site that you pay $199 a month for the PLR kit, then you’re doing very well. Even though there may be 200 licenses being sold, statistically only 20 will ever be used.

The Internet is an information marketplace and marketers are always looking for fast ways to get information to their demographic. So grabbing some PLR (private label rights) or master resell rights (MRR) content can be a good choice. But what are the differences between these two forms of content and which one should you invest in?

It depends on what your purpose is. If you want to sell an eBook that you can allow customers to then sell themselves, like a chain reaction, then MRR may be what you want.

But if you want to take authorship and you want to add your affiliate links to it and basically “make it yours,” then you’ll want to get a product with a PLR license. MRR often doesn’t allow you to alter the product in any way – just sell it.

The difference between PLR and MRR is that with PLR you get the .doc files to edit and add your links to. You can take your PLR eBook and break it into articles and PLR articles and build it into eBooks – each page being a chapter or section.

With MRR, you may be able to use your name for the author – but that’s where the license stops. You are also usually limited as to how much you can sell the eBook for, too – the owner setting minimum and maximum price points for you.

It really matters what you want to do with it. If you want to put the eBook out there to go viral and get some traffic to your own niche site, then PLR is your better option. Although there are ways to rebrand MRR products with your name and links, you are still limited as to how you can distribute it.

If you want to give a nice bonus to your list, getting a good re-branded Master Resell Rights product is a simple and inexpensive way to promote your business. Just make sure that the MRR license allows giving it away as a bonus.

But the best choice for freedom to do what you want is to get PLR. Without a doubt, it is the easiest way to get content for articles, eBooks, websites and more. Someone else wrote it – but you can claim it for your own and that’s about as good as it gets. The main difference with PLR and MRR is price. PLR is often cheaper than MRR.

It’s unfortunate that the U.S. economic decline has greatly affected the online business industry. The decline has caused a lot of once popular websites to shut down and stop operating altogether. This has led to a large number of expired domains (that is, domain names no longer renewed by their owners). These domains could be bought by new owners who are looking to use them and benefit from them.

There are various reasons why people establish domain names, create, build and design websites, and promote them, only to let them go eventually, either intentionally or unintentionally. These reasons include a declining business, a business changing its products and services, a business changing its target market and clients, partnership disagreements and a lot more. As a result, these expired domains could well turn out to be gold mines for you and your business, though they could have meant nothing to the bigger online entrepreneurs.

These expired domain names could have already been promoted in the past and have already gained a lot of traffic that you would be able to use for your own businesses online. These domains would particularly be profitable for affiliate marketers, as more visitors would usually mean more potential clients.

There are a lot of websites that give more information on acquiring expired domains and provide a good list of expired domain names that are available. It would be advisable to try going to these websites first to read up on what you have to know to succeed with expired domains.

Smart marketers that are on a budget know that one of the best ways to get top quality articles, eBooks, audios and more on a monthly basis go with a PLR membership site. The advantages of ready to go PLR delivered to your email or downloaded from a membership site each month are many.

In the business of Internet Marketing, there are many tasks that must be mastered, or at the very least outsourced, and writing is one of them. Maybe you don’t like writing or suffer from a lack confidence with your writing skills. Or maybe you know how to write, but feel your time would be better spent doing other tasks. So you turn to PLR content.

The problem with PLR in general, is that you can’t count on the quality from provider to provider. Yes, you could do a Google search of your “niche term + PLR” and find plenty of offerings. Chances are, though, that you’ll have to rewrite it because it’s either poorly written or way out dated – which is why it’s so cheap.

On the other end of the spectrum, you could hire a ghostwriter or freelancer at $30+ a page and that’s great if you have the budget. But for most marketers who are starting out on a budget but still want quality what is there for them?

Enter the PLR membership site. PLR membership sites have several distinct advantages, one being the fact that they limit the licenses sold, such as only 200 members are issued licenses. That keeps the value high. While some might say that 200 licenses are still too many, the fact is that only 10% of the actual products are being used. The actual competition is more like 20 versions, most of which are being changed enough to avoid duplication.

Another distinct advantage is that the owners of the membership site go all out putting together high value product for their members. A package will typically include at least one 30+ page report, a 5-7 page shorter viral report, a pack of articles, and a well written sales letter with nice graphics.

Finally, a PLR membership is perfect for the infopreneur who likes to crank out a niche site complete with all of the promotional materials in a matter of a few days. The name of the game in Internet Marketing is speed of implementation. With a new PLR pack ready to go, you can have a brand new product available on the market every month.

The cost of the PLR membership can range from $27 a month all the way up to $199 per month. But if you break it down, you can’t beat the value. The best PLR memberships offer at least one well researched eBook ($400), a sales letter with quality graphics ($400+), and a pack of articles to use on your auto responder, blog or to do article marketing ($200). So for the monthly fee, you get $1,000+ worth of well written, ready to go info products, which can potentially make you thousands of dollars. It’s a no-brainer.

The only disadvantage with PLR membership sites is that they’re hard to come by. If you can find a place on a good PLR membership site, grab your spot, because the best sites are always full and only taking names for a standby list.

I’m not going to name names here but there are some Internet marketing guides on the market that can seriously waste your time and money – as well as some that will literally grow your business as if you had a personal mentor standing right beside you.

There’s a process you have to have for sizing up these tutorials. Some newbie ‘net marketers get so lost with this process and end up buying anything and everything they can because they’re grasping at straws – and they end up with a lot of hurt, anger and frustration because most of what they invested in is worthless.

Here’s what you need to think about whenever your emotions start calling on you to whip out your wallet and spend money on another Internet marketing guide:

• Can you afford it? Please don’t overlook this crucial piece of the formula. If your electric company just sent you a notice that you either pay the $115 you owe or you’ll be without lights and heat next week, then by all means take care of that before you buy a $115 Pay Per Click guide just because you’re willing to gamble that it’ll help you make double your money in 48 hours or less.
• Who’s the author? It doesn’t take Sherlock Holmes to do a little bit of sleuthing and see what type of reputation this guy (or woman) has online. If you see far more complaint pages than you do kudos to them, it’s a red flag waving at you to slow down and keep on looking.
• Are they desperately pushing bonuses over the product itself? What usually happens when an author haphazardly puts together an Internet marketing guide is he shoves a pile of bonus items into the mix so that even if you’re not happy with what he created, you feel the bonuses made up for it. Keep in mind that the bonuses are supposed to be free – so if you see a list of 50 bonus items, ask yourself why the product owner feels so desperate to overdo it.
• Do you need it? “Well I need everything,” you might reply in your head. No, you don’t. What do you need right now? What tasks are you working on right this second to get your business off the ground? Only buy guides if it’s about something you’re currently doing and having trouble with. You don’t go buy a guide on Squidoo if you’ve never even been to the site or Googled for some free information to see if it’s even anything you’d want to tackle.

And perhaps the most important thing you can remember when you’re deciding whether or not to buy an Internet marketing guide is who recommended it to you. If you trust that person, then you can trust the recommendation. If they promote anything and anyone, then you have to research it yourself before you shell over money you don’t have for something that may (or may not) be of use to you.

If you’re getting into Domain Flipping, you may be wondering if you can flip domains at domain forums? With so many places out there competing to help you flip domains, you may be wondering which the best places to offer your domain for sale are.

You see, one of the best ways to sell domains is through domain forums. Those that sell domains through places like Digital Point usually find that they receive a good price for their domains. Most serious webmasters and domain flippers visit these types of places and are always on the lookout for those that sell domains. The vast member base of some domain forums, the specific interest of domain forum members, and the business-oriented nature of these forums make them a great place to sell domains.

It is not uncommon to sell domains and make more through forums than places like eBay and Sedo. The users of these forums know what is good and what isn’t. Many are resellers and sell domains themselves on the same domain forum. Domain forums are very much alive and buzzing with activity. You should use this to get more exposure when you sell domains.

Another key principle to note when you sell domains on forums is that you must have a good reputation. No one wants to buy a domain from someone who is not liked. A kind of informal protection is offered through the reputation system of domain forums. If you scammed people in the past, forget about it. Even if you aren’t scamming now, the past is going to catch up with you. Forum users have a way of protecting themselves, and if they notice anyone trying to scam with selling domains, they’ll make everyone aware of it.

Keep all negativity possible out of your thread. If you frequently sell domains on a forum, have past buyers post a good word in your thread. Nothing says “great deal” like positive feedback from past domain forum users.

Another thing to consider is that you can’t tell any white lies on a domain forum. The most experienced webmasters are on domain forums, and if there is any indication that you aren’t playing with your cards above the table, your sales thread will immediately fall through.

Overall, domain forums are a great place to sell domains. But before you go ahead and sell domains on domain forums, always remember: Be careful with your words. Be kind, courteous, answer all questions no matter how stupid they may seem, and always attract positive attention to your thread. This is the formula to success for when you sell domains on a forum – if you follow it, you’re bound to profit.

If you’re in a hurry and need to put some good content on your website or blog, you might find PLR website content to be the perfect recipe for your success. Since the real trick to success in any business is often who gets there first, putting up good content on your site as quickly as possible makes sense – but not just any content and not just any PLR, either.

It pays to shop around and find the best quality for the price. You want to review the quality of the PLR before you buy it – whether it costs $1 per article or $5 per article. If the quality is useless, it will be a waste either way.

Your website is your business and is an asset. You don’t want to portray “cheap” and some PLR can actually hurt your reputation. The solution is to ask around where other people buy their PLR. Internet marketing forums like the Warrior Forum are full of men and women who will tell you what’s worth it and what’s not. And you don’t have to buy from just one PLR site, either.

While you’re thinking about putting content on your website, don’t forget that there are forms of PLR other than articles and eBooks. There are some nice audio and even video PLR packs out there which you can use to add real value to your site.

A quick mention here, too, about software that comes with private label rights. While software usually has some customer service issues (like ease of use to the end user, unforeseen glitches and such), you can really add value to your site if you can find software that helps make the customer experience more enjoyable. For examples: an interest calculator on a financial website or a calorie calculator on a weight loss site.

Anytime you use PLR for your own site, you’ll want to modify the text somewhat. It may be out of date and needs freshening up, but even if it’s brand new, it helps to have unique content on the web.

You may want to add your personal touch to it by adding a paragraph or switching out words or phrases to make it “you.” Since PLR has been offered to hundreds, if not thousands of others, take the time to personalize it.

For audio and video, make sure you to listen or view it. On the audio, add an introduction and ending call to action if it’s appropriate. For the videos, you can do some editing to add an intro, text frames, and a watermark with your domain name to the video and a call to action slide at the end.

Private label rights content can be nearly as good as hiring someone to write for you if you know how to use it right. Getting good PLR in the first place is probably the best advice. There is nothing more aggravating than having to spend more time rewriting bad PLR than writing it from scratch yourself.

But in any case, even when the PLR is good, always plan to rewrite it somewhat. Changing the title around (keeping your keywords intact), modifying the section titles, and adding an introductory paragraph or page are the minimal changes.

It’s easy to get carried away rewriting, so try to limit yourself if you’re pressed for time. If the article is good enough, then let it be. The key to a good article is an attention getting title with the keyword in it, followed by an interesting introductory paragraph. So spend more time here than you would in the rest of the article.

The same goes for an eBook – make an introduction that lays the ground work for the rest of the report. Spend time on the reason why they need the information in the report and then touch up the headlines and sub-headlines as needed. Unless you feel compelled to fill in the rest of the eBook, try to have a “good enough is good enough” attitude for the shortest path to success.

Don’t forget that just because the PLR is in eBook format, it doesn’t mean it can’t be sliced up into an e-course or smaller articles that you can add to your blog and submit to the ezine directories – or used fill up your autoresponder weeks ahead of time.

Never underestimate the power of articles that are sprinkled all over the Internet creating backlinks to your site. PLR just makes it easier for you to come up with those articles. The more articles you have out there, the more your name will get in front of the eyes of the people who you are trying to reach you become an authority in your field.

A newer way to use PLR articles is to convert them into a slideshow made with Microsoft PowerPoint that is recorded as you read it. Done properly, you can have a really nice video to promote your site from YouTube or other video sharing sites.

Because video is a popular mode of communication, you should take any way you can to get it out in front of your target audience. PLR articles converted to video as well as already made PLR videos that you buy are a quicker way to get that kind of media out there.

With PLR, you can put together an original package that pulls together different pieces from various sources and you can bundle up a premium information product in a fraction of the time you’d put into it if you made it from scratch since someone else did most of the writing, recording and research. Learn to think outside the box with your PLR content. It’s yours to do with as you please, so become skilled at ways you can use it effectively in your business.

Techniques for traffic conversion are well known in the Internet marketing community, but most that are used are basic. They work well, but not spectacularly. What you need is to find a new twist on traffic conversion.

Perhaps what you need isn’t something different, but a different approach. You might find that taking an unexpected route is just what your site needs to increase buyer response.

Replace “want” with “fear.” Sure it’s great that a viewer wants your product, but desire isn’t as strong as fear. Make your sales copy emphasize the scarcity of the product and how terrible it would be to miss out.

“You can spend hours trying to make those purchased templates look like a custom website but you’re stuck with a few colors and choices. Meanwhile, marketers with XYZ Web Page Super Package are up and running in an hour with the look of expensive graphics.”

Now the reader pictures the competition making money while he’s still fighting with fonts. That’s fear – fear of being left out.

Long sales copy works only if it’s not boring. In an effort to create the typical long sales letter, inexperienced writers just repeat the same information with little variation. This isn’t the time to “do it yourself.”

Professional writers know how to get that same information across in fresh ways so that each section of the sales letter is familiar, yet not repetitious. If you don’t have the skill do to that, then hire a professional copywriter. What you pay for a good sales letter is a direct investment in traffic conversion. Consider it a one-time expense for endless traffic conversion opportunities.

Raise the price. But wait, if sales are falling, why would charging more be better? You may have under-priced your product, which gives it a lower value in the viewer’s perspective. Add another section or package with a second information product.

Change the cover design. Add new delivery options so that a buyer can choose eBook, CD or MP3 audio product formats. These small changes give you a reason to bump up the price. And don’t get chicken by going from $9.95 to $12.95. Take the price up to $17 or $27 and hype the promotion. You can do a limited time discount – “Order now to get the product for $12.95 because in 48 hours, the price goes to $17!”

Make a Limited Time Offer. Create urgency by offering a one time purchase to a limited number of buyers for a short time. This plays to fear (“what if I miss it”) and scarcity (“I want it before someone else gets it”).

Then take it off the market at the end of the offer. Nothing discredits you more than repeated “limited time” runs. Remove the product, make a few changes or updates and add something else to the package. Then – and only then – can you bring back the product without losing face and buyers.

The quickest way to get top quality products ready for sale is to use PLR or private label rights articles, reports, audio and video. The Internet is a fast moving place with new sites starting up every second.

The trick for the online businessperson is to get a product ready for the market and start generating traffic as quickly as possible. With PLR, you could conceivably have a product ready to go in less than a week, if you’re fast. Really, since PLR is licensed to you to do what you wish with it, the options for making money are endless. Here are just a few ideas to get you started:

You can buy articles and rewrite them slightly and then package them together and turn them into a small report or eBook. Just use the article titles as the chapter headings, add a table of contents and a cover with graphics and you’re good to go!

You can take a PLR eBook and break it down into articles for your blog, articles to submit to Ezines, or wherever else you use articles to promote your business. Instant article marketing content!

If you have the knowledge on how to use the technology, you can quickly make an article into a video using PowerPoint and Camtasia. Make sure each sentence is on its own line. Then import the article into PowerPoint. This puts each sentence on its own slide. Then add images to the slides if you want and finally, record yourself reading the slides for an instant viral video.

What can you do with PLR audio? Here is a simple way to make a video. Listen to the recording and take good notes, typing them into a text editor – one sentence per line or paragraph.

Then you can import these notes into PowerPoint, which puts each sentence on a separate slide. Sync the audio with the text slides and it makes a nice video. All you have to do is add an intro slide and watermark your domain name and you’re good to go.

Of course, you can just take the PLR as is, if it’s really good. It’s always suggested that you take the time to make it truly your own by having new graphics made. Even with PLR, you need to take the time to make it unique. Just a simple change in graphics and a bit of reformatting will do the trick. Now it’s all your own!

If you’ve been Internet marketing for long, you’ve come across the term private label rights or PLR. What is PLR and how does it differ from other licenses like master resale rights? And why should you care about the differences?

When we refer to PLR, what is meant is the product, which could be something as simple as a pack of articles or as complex as a complete marketing package with eBooks and audio recordings, has a license granting the new owner the right to use the content as he or she sees fit.

Someone else has done the writing (or recording), and possibly had a nice website template put together with sales letter and graphics. Then, rather than trying to market it themselves, make it available for sale to many others.

Some PLR sites are membership based, meaning the number of buyers is limited. Others have no membership. You might get a lot more content with a membership, but some of it may not be the niche you’re looking for. With a no-membership PLR site, you pick and choose what niche topics you’re going to buy so that none of it ends up gathering dust on your hard drive.

With PLR, you’re given a license that tells specifically what you can and can’t do with the package. The best PLR are those that have an unconditional license that basically allows the new owner to use and redo the product any way they like. You can add your own name, add and delete sections, even sell it on to others with a price that you determine. It’s as if you’re the original author without all of the work of authoring.

Unconditional PLR may have only one proviso – and that is that you can’t turn around and resell it as PLR to others. It pays to shop around for PLR. Pay attention to the wording in the license and if you don’t want to agree to the terms, don’t buy it.

Also, before buying, if you can get a snippet of the text, Google it (in quotes) to see how many times it’s been used on the ‘net. This way you can get an idea of how many others have purchased the same package.

True unconditional PLR is a money and time saver. For $50 to $200 you get top quality, well designed content that you would otherwise spend many countless hours producing by yourself or paying through the nose for a freelancer to do something similar. If your time and money is precious, PLR can be the answer you are looking for.

Getting viewers who click and pass on is no more productive than window shoppers at the mall. You make money online when you capture that traffic and convert the “lookers” into “buyers.” Sounds simple, right?

Well, it is if you pay attention to the details. Here are 12 traffic conversion secrets that even a newcomer to Internet marketing can do:

1. Refine your Unique Selling Proposition (USP). What makes your product different, special, better or more desirable? That’s the USP. Now get the answer to that question down to one or two concise sentences.

2. Sound friendly, not slick. Your sales copy needs to sound like one friend excited to tell another friend about a great buy. Avoid sounding like a high-pressure infomercial.

3. Ask for help. Give the viewers a reason to interact with you by asking for their opinion on a survey or product rating. You get useful information and keep them thinking about your product longer.

4. Simplify the offering. If you have three different products to sell, use three websites. Don’t make the mistake of trying to offer too much at once. This might work for major retailers, but they already have a brand and a following.

5. Leave some open space. Prepare a sales page that’s easy to read with wide margins. You don’t have to fill every inch. Leaving some white space helps the reader to better focus on the copy.

6. Brag openly. If your product has a good rating or endorsements from satisfy buyers, then let them brag about the product for you.

7. Cast with plenty of bait. In your sales letter and squeeze page, put out the “bait” for your offer over and over. Don’t skimp on bait. Better too many offers than not enough to convert that buyer who is still uncertain.

8. Find problems. Even after your sales page is complete, keep thinking about other problems that your product can solve. You might get a hint of new ways to promote your product by asking buyers how they use the product.

9. Use moderate highlighting. Yes, highlights draw visual attention but too many highlights or excessive colors frustrate online readers.

10. Package deals are popular. After presenting your USP, sweeten the offer with a package including several free items as part of the “Buy Now” deal. Limited time offers create a sense of urgency for the buyer to act.

11. Ask for the order. An old principle of sales that must never be ignored – ask for the order, ask again then ask again. You can’t ask too many times.

12. Say “Thank you.” Have a gracious, personal sounding, “Thank you” email with the order confirmation. It never hurts to show good manners and buyer appreciation!

Grabbing the attention of an online surfer is challenging enough, so you want to turn as many viewers as possible into actual buyers. And you want to entice buyers to become repeat buyers.

Once you’ve told the product story, how do you get them to push that “buy button” again? Here are some traffic conversion hot buttons to add to your site today:

1. Expose your competition’s warts. You can expect popular products to attract competitors. Study the competition and find the weaknesses or differences that you can exploit. Do you deliver faster or offer discount shipping, give choice of downloads or CDs, gift wrap, ship internationally? Let buyers know what sets you apart from your competitors.

2. Go ahead – name drop! Find a celebrity to endorse your product. Not necessarily a movie star, just people who are known and respected in your niche market. Send your product out to niche superstars and ask for their honest review as well as permission to use the comments on your website. You benefit for the star power of the endorsers.

3. Prove it! Find research that advances your product in the marketplace. Even a basic study that shows “7 out of 10 people who regularly exercise are less likely to get prickly heat,” might be linked loosely to your product. Make the connection reasonable. If there isn’t any research, make your own by using results from an online survey or poll.

4. Test yourself. Create three different pitches that play on your main product. Use each page for 10 days. At the end of the month, compare results. The pitch that captures the most buyers isn’t always the one you like the most. Remember, it’s about what clicks with the buyer – even if it isn’t your favorite.

5. Befriend to win. Make sure that your sales copy creates a connection with your buyer. You can make money with straight sales copy but you’ll make more money when you build a relationship with buyers.

Let them into your life enough that they care about you and they will be more willing to invest in your products. You can set up a forum to discuss your niche interest or add short reviews from your buyers.

Feature a buyer with a photo and candid interview. When you give buyers reasons to drop by regularly, then you are developing a relationship. Needless to say, your “special offer” email gets read when others are sent to the trash folder.

In Tom Antion’s report, Internet Cash Machines: How To Pick a Shopping Cart System that Makes YOU Money, you’ll discover:

• What is a shopping cart?
• How to pick a shopping cart system
• Checklist for evaluating a shopping cart system
• and much more!

To download, right click mouse on link above and save. To read online, left cllick mouse on link above. Requires Adobe® Reader® (available free).

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“A news release, press release or press statement is a written or recorded communication directed at members of the news media for the purpose of announcing something claimed as having news value.” — wikipedia.com

Our translation:

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