Every so often, some company or other wants to launch a new product but they’re unsure as to whether or not it is ready for a launch. Also, they probably are equally unsure as to how the public will respond to it, and whether or not it is worthwhile going for a large scale deployment of the product, or starting off small.
Either way, all this uncertainly adds up to one thing: The need for information.
Basically, companies that are stuck in the above situation need some data. Not only do they need the standard market research though, they also need specific product research to find out whether or not the products themselves are ready.
These types of surveys, known as product research, could really help you to boost your income seeing as they often end up paying more than the regular surveys. However, it is worth noting that this extra payment comes attached with an increased amount of work. If you don’t mind that, then you could be earning more than you would have otherwise!
For the most part, these product research surveys involve a sample product being handed out to various people for them to experiment with it and provide feedback. So, you should be keeping your eyes peeled for any loopholes, mishaps, and unwanted occurrences.
Generally, the downside of these surveys is that your payment is not guaranteed.
Instead, it is up to the company in charge of the survey to evaluate and determine whether or not your survey is worth paying money for. Normally, if you’ve spotted some loopholes or strange behavior, you’re pretty much a shoe in to be selected.
End of the day, surveys of this variety have a lot of potential, but they must be carried out carefully as it would really be a pain to waste an entire day on a single survey only to find that the company in charge did not feel that it wanted to buy the survey over.
To be most effective, it would probably be best to couple these surveys with other more normal surveys as well so that the risk of being left empty handed is reduced slightly. By doing so, even if the product research company rejected your survey, you’d still have the profits from the ‘normal surveys’ to fall back on.
Bottom line, product research surveys represent something that could be interesting, so long as they’re used carefully and correctly!